Rina Chunga is an artist, creative director, and storyteller with a special gift for bringing people together and creating beauty that feels both personal and universal. Born in Zambia, raised in Botswana, and now based in South Africa, her life flows across borders, a reflection of her Pan-African heritage and global spirit.

Growing up in Botswana’s thriving expatriate community in the 1990s, Rina was surrounded by families from across the continent and beyond. Beauty revealed itself early through shared meals, laughter, and story. There were evenings spent eating octopus with the Sunasees, a Mauritian family, and moments soaking in the calm strength of Ugandan women whose grace left a lasting imprint. Those early experiences taught that connection itself is a form of art.

Her upbringing across cultures gave her a unique perspective. She experiences Africa through the senses: the warmth of laughter, the color of fabric, the sound of women’s voices weaving stories into everyday life.

As the founder and creative force behind Ri.Ch Factory, Rina has spent over fifteen years transforming African stories into tangible beauty through garments, spaces, and experiences that invite joy, ease, and belonging.

Today, Rina creates from a place of intention and intuition. Her work honors her heritage, her travels, and her calling to turn everyday moments into sacred experiences where women can feel seen, held, and reminded of their own divine beauty.